I’ve flown United a handful of times in the last month and this week, I was smart enough to write down the homepage of the video series they’ve pitched before the safety demonstration on each flight. The Big Metal Bird (BMB) series is obviously promotional for United Airlines but the videos are still interesting. So far it looks like there have been seven episodes, each split into multiple themed videos.
BMB is hosted by Phil Torres, who does a good job going behind the scenes interviewing United employees in the five-or-so-minute videos. One that is particular interesting is the one in which he visits Denver International Airport to see how United prepares for a snowstorm. It’s a quite complex look at how an airline keeps operations up and running.
Kudos to United for investing in such a program allowing travelers behind the scenes.
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