On Wednesday, January 23rd, patrons dining at Bocanova, an innovative South American restaurant in Oakland, CA, were told to look under their seats for a huge surprise: two tickets on LAN Airlines to anywhere the fly in South America.
More than 200 unsuspecting patrons were enjoying South American-inspired dishes by Chef Rick Hackett when they were surprised with the news that the airline was gifting them with tickets to destinations such as Chile, Argentina, Peru, Ecuador, Colombia and Brazil via LAN Airlines, and its affiliates, and TAM*. The event is part of the “Only in South America” campaign, a multi-year effort to promote leisure travel to the region. The festivities will continue in social media, where visitors to www.facebook.com/LANAirlinesUSA can win tickets daily until January 30, 2013.
The surprise-and-delight experience marks the second time that LAN Airlines has surprised U.S. restaurant goers with tickets. Last year, the airline surprised patrons of a South American eatery in New York with tickets to the region. Bocanova was selected as the venue for this special event on the west coast for its innovative take on South American cuisine.
More Chances to Win Online
Consumers who follow LAN Airlines USA via Facebook also have a chance to join in this experience. Until January 30, LAN Airlines is holding daily giveaways for the chance to win tickets to South America through an online giveaway on LAN’s Facebook page. Guests can also follow LAN Airlines on Twitter via the @LANAirlinesUSA Twitter handle.
There are two more days in their promotion, so enter now!