Travel Video of the Day: New “Average Joes” Visit California Ad

It seems to me that most people already love California, or at least some part of it. San Francisco, Yosemite, San Diego, Napa, Los Angeles, Santa Cruz, Mono Lake, Santa Barbara, Sequoia National Park, Lake Tahoe—the list of places worth visiting seems endless.

Nonetheless, Visit California continues to market the state to travelers, and so today we feature its latest 30-second television spot, “Average Joes.” The ad crams a world of backdrops and cameos in, among them: actress January Jones, actor William Shatner, bubble magician (?) Sterling Johnson, climbers Kevin Jorgeson and Tommy Caldwell, snowboarder Shaun White, skateboarder Bob Burnquist, volleyball player Kerri Walsh-Jennings, and football legend Joe Montana.

Enjoy!

Ian Livingston

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About the Author

Ian Livingston
Traveler and writer Ian Livingston has lost his bearings in 59 countries, six continents and five NYC boroughs. He is better for it. Now living in Brooklyn, he reports on the world's lesser-known quantities as a self-calibrating writer and by way of his roles as Editor at JohnnyJet.com and Chat Manager for the weekly #TravelSkills Twitter chat with Johnny Jet and Chris McGinnis. In his sights now: the polar regions.

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